Great Marketing According to Gary Vaynerchuck
by Caleb Gallifant
Gallifant.com
Dispatches from the corporate frontlines: technology, business, and my personal musings.
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Category: Branding
June 27, 2013
Marks of Excellence
by Caleb Gallifant
Calling all branding marketers, business development specialists, and logo & brand designers – Per Mollerup has released an updated and expanded version of Marks of Excellence: The Development and Taxonomy of Trademarks. Really, this is a fantastic resource and helpful guide for anyone in marketing, especially corporate brand development. Here’s a snapshot of the book:
The work includes 500 new images and 80 pages of new material. Check out the book here.