Calling all branding marketers, business development specialists, and logo & brand designers – Per Mollerup has released an updated and expanded version of Marks of Excellence: The Development and Taxonomy of Trademarks. Really, this is a fantastic resource and helpful guide for anyone in marketing, especially corporate brand development. Here’s a snapshot of the book:
The work includes 500 new images and 80 pages of new material. Check out the book here.