Books – Gallifant.com http://www.gallifant.com Dispatches from the corporate frontlines: technology, business, and my personal musings. Sun, 21 Jul 2024 20:15:04 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.5 29114431 Marks of Excellence http://www.gallifant.com/marks-of-excellence/ http://www.gallifant.com/marks-of-excellence/#respond Thu, 27 Jun 2013 19:27:53 +0000 http://www.gallifant.com/?p=673 MARKS-OF-EXCELLENCE-Rev-Ed-book-shot-535x681Calling all branding marketers, business development specialists, and logo & brand designers – Per Mollerup has released an updated and expanded version of Marks of Excellence: The Development and Taxonomy of Trademarks. Really, this is a fantastic resource and helpful guide for anyone in marketing, especially corporate brand development. Here’s a snapshot of the book:

mollerup-marks-of-excellence_0005p

The work includes 500 new images and 80 pages of new material. Check out the book here.

]]> http://www.gallifant.com/marks-of-excellence/feed/ 0 673 Steal Like An Artist http://www.gallifant.com/steal-like-an-artist/ http://www.gallifant.com/steal-like-an-artist/#respond Sun, 23 Jun 2013 19:31:03 +0000 http://www.gallifant.com/?p=652 It’s been a little over a year since Austin Kleon released his blog turned book Steal Like an Artist: 10 Things Nobody Told You About Being Creative. His premise is simple: everything is a remix. As Solomon put it, there is nothing new under the sun. For Kleon, “stealing” is more like influence. So, how do you position yourself in your creative endeavors? Do you seek spontaneous novelty? Kleon argues this is near impossible.

You can find out more by getting Kleon’s book or visiting his blog:

]]> http://www.gallifant.com/steal-like-an-artist/feed/ 0 652 In Review: Everyone Communicates, Few Connect http://www.gallifant.com/in-review-everyone-communicates-few-connect/ http://www.gallifant.com/in-review-everyone-communicates-few-connect/#respond Sat, 03 Apr 2010 20:38:24 +0000 http://www.gallifant.com/?p=60 RATING:

 

Connecting, “the ability to identify with people and relate to them in a way that increases your influence with them,” is the subject of John Maxwell’s new book entitled Everyone Communicates, Few Connect: What the Most Effecitive People Do Differently (ECFC).

Maxwell’s book is divided into two sections.  The first section, “Connecting Principles,” consists of five principles that lay the groundwork for connecting with people.  The second section, “Connecting Practices,” focuses on five practices designed to help anyone connect with others.  Now, I have to admit, I’m not one to immediately flock to the next new business/leadership book.  In fact, I’m of the persuasion that many modern-day business books are redundant (especially by the third-or-so chapter) and over-simplified.  However, I must also admit that I gained a lot from reading Maxwell’s book. 

The chapter outline below will give you a good feel for the book’s content:

I. CONNECTING PRINCIPLES

  1. Connecting Increases Your Influence in Every Situation
  2. Connecting Is All About Others
  3. Connecting Goes Beyond Words
  4. Connecting Always Requires Energy
  5. Connecting Is More Skill Than Natural Talent

II. CONNECTING PRACTICES

  1. Connectors Connect on Common Ground
  2. Connectors Do the Difficult Work of Keeping It Simple
  3. Connectors Create an Experience Everyone Enjoys
  4. Connectors Inspire People
  5. Connectors Live What They Communicate

RECOMMENDATION:

Whether you’re a speaker, leader or a parent you can benefit from reading this book.

GET IT NOW:

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